Investing in a Franchise
Buying a franchise is a popular way to start a business. But before you buy a franchise, you need to make sure that the franchise is a viable business and that you will be able to work well within that franchise’s organization. Interviewing franchisees is an important step of the franchise investigation process because of the light it will shed on the franchise’s operations and on the franchisor.
Ask questions before investing in a franchise:
1. What is the Franchise’s reputation?
Companies with high name recognition, a registered trademark, and an established reputation for quality products are likely to draw more customers. Be sure to check with the Better Business Bureau to see what kind of complaint record the company has.
At Home Care Assistance, we’ve been building senior care businesses for over 11 years. Home Care Assistance franchise is honored to have been recognized as a top 50 franchise across all industries for franchisee satisfaction. This award is given to the 50 organizations in which feedback from 100% of franchise owners was extremely positive. Our high franchisee satisfaction index score is a weighted average of positive responses by franchisees to Franchise Business Reviews standard Satisfaction Survey. Only 50 companies with the highest overall scores can call themselves Franchise 50 Award Recipients.
2. Describe the Support Franchisee’s Receive
What kind of support are you going to get from the folks at the central office? Does the franchiser provide training for you and/or your employees? How much and what’s covered in the training? Will you be ready to compete with local competitors when your doors open? Ask questions, examine training materials, and test what kind of support you’re going to get.
At Home Care Assistance we have spent a lot of time and energy building what we believe is the best service model in the industry. Our stores consistently perform well and attract more long-term client cases than anyone else. Because of this we also attract a great number of qualified caregivers who are looking for work in a rewarding environment. We want to ensure that only the best caregivers are selected for each client case and that our service standard is upheld in each franchise location.
This is why we mandate that each new franchisee and their team take part in a full training session at our headquarters in Palo Alto, California . Here you will meet our founders and the very team that you will be working with on a day to day basis for support.
3. A Growing Franchise and Market is Key
As a franchise organization grows, it means more name recognition for you. On the other hand, a franchise that is growing too quickly may not have the time or resources to provide you with the attention and support you need to make your franchise a success. Find out about the company’s current growth rate and plans for future growth and add that into your equation before buying.
Home Care Assistance serves the aging baby boom generation and the pre-seniors who care for them. This market is by far the fastest growing population of the decade. North America ’s senior population is expected to double within 30 years and grow for at least the next 50 years. In-home senior care is a much-needed service. Still in its youth, the senior care industry continues to provide a valuable service to an under-served market.
We are careful and strategic when growing our franchise markets. Home Care Assistance will not award a territory unless it is positioned for accelerated growth and sustainable high earnings. We have turned the cookie-cutter franchise territory model on its head; instead, we work with you on a personalized basis to customize a territory that suits your skill set, preferences and expansion plans.
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Take the first steps to becoming a Home Care Assistance owner today. Envision limitless opportunities in the senior care industry. Call us today at 702-204-1436.








